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Masters in Business Communications

Business communications is a field of study that entails coordinating and integrating the marketing communication sources and tools within a company into a strategy in order to achieve its goals. Students in business communication programs learn to use media, advertisement, special events, and publicity to create messages that a business wants to present to the public. A number of programs are offered in this concentration including associate, bachelor and master's degrees. Students who have good written and verbal communication skills should pursue these programs.



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Learners who want to hone their ability to identify and solve organizational issues, and perk up team performance to advance in their careers can pursue a master's degree in this field. This program can lead students to highly rewarding opportunities in advertising, public graphic communication and corporate communications.

Master in Business Communications Program
The master's degree in business communication takes about 1-2 years to complete. This advanced degree combines the practice of business with the power of language, preparing students for thriving careers in any field in which powerful communication and business acumen is required for success, such as marketing, advertising, management and public relations. Students in these programs are exposed to various aspects of entrepreneurship, project management and customer service that help them find senior level jobs in various settings.

Admissions Requirements
A bachelor's degree is required to get admission in a master's degree in business communication. Other requirements for admissions may vary by school.

Curriculum in Masters in Business Communication
A master's degree in business communication entails advanced business courses as well as communication courses. The curriculum includes topics such as business operations and management, media, writing, and marketing research. Students also cover courses in intercultural communication, communication for executives, marketing and advertising communications management. Going through this advanced curriculum allows learners to learn the communication strategies and their application in business in an effective manner.

Employment Opportunities
Students with a master in business communications can become event planners, corporate advertising specialists or public relations directors. They can also find jobs in public relations, business journalism, corporate communications, graphic communication or related fields. The ones who want to find the most lucrative opportunities should become public relations specialists, as jobs for these professionals are expected to grow at a faster rate than the average for all occupations.

Online Master in Business Communications
Online programs are available for aspiring business communications professionals. They can pursue a master's degree in this field on the web with ease, flexibility and comfort. Students can enroll in the online programs from any location and complete them at their own pace. These programs can be highly suitable for working professionals seeking advanced opportunities in public relations or corporate communications without making major changes to their existing job tenure. A number of learning tools are used in the online programs. Students can make use of emails, chat forums, online libraries and other technologies to attend classes and participate in group activities. They can also communicate with instructors and classmates with the help of these tools and pursue their educational goals without much disruption.

Frequently Asked Question(s)

Q:What courses will I be studying in a Masters in Business Communications degree?

A:In a masters degree in business communication, you will be required to complete a range of courses that cover various aspects of the field. Here are some of the courses you may come across: strategic business writing, business presentation studies, visual communication, communication in global market, communication and organizational culture, effective group communication, and more.

Q:How long does it take to get Business Communication masters degree?

A:A business communications masters degree would typically take two years of full time study to complete. If students are attempting this major as part of a dual degree program, then the duration might be increased. Online business communications masters degree might vary in the timeline as well, since students would be allowed to form a schedule that suits their needs the best.

Q:What can you do with masters in business communication?

A:With a masters degree in communication, you may qualify for a number of different jobs in the industry. Some job positions worth considering are: communications specialist, media specialist, public relations specialist, publicist, public information officer, communications director, marketing manager and more. The income level will vary from job to job. For example, according to the US Bureau of Labor Statistics, in 2014, public relations specialists made a median annual income of $55,680 whereas marketing managers made a median annual income of $127,130.

Q:How can I get masters degree in business communication online?

A:There are a number of online schools offering business communications degrees online. The contents of the program are covered online via videos and online lectures. You will have to complete all the program requirements and earn a minimum number of credits to be awarded the degree. The degree requirements will vary from college to college.

Q:Where can you work with master degree in business communication?

A:A masters degree in business communication can open doors to diverse career opportunities in different industries. Some of the sectors where you can consider working are: government, finance, PR, advertising, media, real estate, pharmaceutical, education, automotive, manufacturing, and more. The income level and job duties will depend on the exact position you have been hired for.

Q:How many credits are required for a masters degree in business communication?

A:The credit hour requirement for a masters degree in business communication will depend on the university you wish to enroll in. Typically, 25-30 credits are required to complete a masters level degree. You will have to complete all the program components, projects, and assignment within the given time period to successfully earn the degree.

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