Business Communication Certificate

Effective communication is critical in the success of any businesses. Communications programs instruct learners on various communication skills that prepare them for various positions in the business sector or related fields. Students in the communications degrees learn to plan programs to generate interest in a product or service. They learn how to write business proposals, contents for websites, press releases and prepare information for the media. Degrees in communications prepare students for careers in advertising, public relations, customer service and communications.

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Jobs for public relations managers are expected to grow by 21% during the next decade, faster than the average for all occupations while employment of advertising and promotions managers is anticipated to grow about as fast as the average for all occupations. If you have creativity and strong communication skills, you should pursue a degree or certificate in communications.

Communications Degree Program
Both traditional and online schools offer programs in communications. Students can enroll in the associate to master's degrees. These programs can be completed in 2-4 years, depending on the route that you decide to take. A high school diploma is essential to pursue a program in communications. Other requirements may vary by program or school.

The curriculum in the communication degrees entails a variety of topics that gives students insight into different media and communication skills. Some of the programs students can pursue are international media, comparative media, intercultural communication, mass media and marketing research. Topics may also include communication ethics, interpersonal and group communication and business communication.

Students in the advanced communication degrees can also choose to specialize in areas such as organizational communication, technical writing and public relations. Upon the completion of a degree in communications, students gain expertise in writing business proposals. They also build effective public speaking, leadership and management skills.

Certificate in Communications
Certificate programs are also offered in communications. These programs are designed for the ones who would like to move their careers forward. They are particularly very useful for business managers and industry leaders who want to improve their career prospects. The ones who want to switch careers can also pursue these short courses and learn essential communications skills.

Some of the courses learners can pursue in the certificate programs are related to developing a business approach in writing, writing documents with logic and persuasion, public speaking as well as presentation, copywriting that is marketable and effective negotiation and communication .

In addition to regular schools, some online institutes also offer certificate programs in communications. They can particularly be very useful for working professionals who cannot attend regular classes due to busy work schedules. The online courses give students the benefit to study at flexible schedules and complete a program at their own pace.

Career Prospects
Students with communications degrees and certificates can find a number of opportunities in advertising, public relations, journalism, broadcasting and related fields. Jobs are also available in hi-tech industries and healthcare.

The salaries of public relations managers range between $49,000 and $166,000. Most of these professionals work full-time. Advertising, promotions, and marketing managers work closely with top executives. Their work can be quite challenging and involves strict deadlines.